At this year’s Basel show, the famous jewellery and watch brand Bulgari made a public appearance in Hall 1 with a new look. The Bulgari showroom with strong style features presents the brand’s extraordinary design concept and brand value with striking architectural features and ultra-conventional modern design styles. At the same time, at this exhibition, Bvlgari brought seven brand-new watches. Next, let the editor take stock of them.
The appearance of the booth is inspired by Serpenti and Tubogas, the iconic series of Bulgari classics. The symbolic spiral gold beams surround the entire exhibition hall, like a 82-meter-long snake wrapped around the building. The giant window displays the tough temperament of BVLGARI and the historical traditions of ancient Rome. The black marble columns decorated with pink stripes let people relive the glorious history of ancient Rome, an eternal city.
At this year’s Baselworld Watch Fair, Bvlgari’s seven exquisite new watch series unveiled the mystery.
Bvlgari launches Il Giardino Tropicale di Bulgari
Extraction of changeless and natural inspiration, achieve immortal classic design style
Verdant lush forest, clear and deep endless starry sky, colorful animal world … BVLGARI Bulgari’s creation history is like a shining classic galaxy, exuding a faint pure natural breath. The ever-changing natural world has made BVLGARI famous in the field of jewelry design. Now, nature inspired Muse has once again created the new BVLGARI Bulgari ultra-complex watch Il Giardino Tropicale di Bulgari, becoming a bright star in BVLGARI Bulgari design creation. At the same time, as the first ladies’ ultra-complex watch, its appearance also marked the official entry of BVLGARI Bulgari into the field of fine watchmaking.
The Bulgari ultra-complex watch Il Giardino Tropicale di Bulgari is by no means a mere timing tool. It tells a story: a story about BVLGARI Bulgari, a story about the aesthetic value of BVLGARI Bulgari, a The story of BVLGARI and design creation. In the past few decades, BVLGARI Bulgari has condensed the ever-changing beauty of nature into exquisite design works, and has achieved immortal classics. Natural inspiration opens up endless creative space for BVLGARI, a Rome-based jewellery brand, depicting its eternal beauty with incomparable agile design.
Bvlgari Commedia dell ‘Arte Exclusive Limited Collection
Reappearing Italian theatre traditions
Complicated functions and excellent craftsmanship have given the work a living life, surpassing traditional watchmaking wisdom, and creating a pure poetic mood. Commedia dell ‘Arte is inspired by the Italian theater tradition. Each dial is presented with dramatic characters. The most famous characters-Brighella, Pulcinella, Pantalone, Columbine and Harlequin-occupy the center of the dial. When the spring minute repeater function is activated, these five figures are revived against the backdrop of high-end, exquisite 16th-century Italian palace decoration. Depending on the scene, about 5 to 7 active components in the watch are activated, enabling the characters to make Corresponding action. BVLGARI Commedia dell ‘Arte series launched a total of three watches, limited production of eight pieces, each of which can be called a true masterpiece of art.
Only a few watchmakers can make these amazing watches, and BVLGARI Bulgari is among them. For them, this is a constant pursuit of excellence. After perfectly designing the double hammer, triple hammer and four hammer mechanisms, the BVLGARI Bvlgari Commedia dell ‘Arte series once again presents the world’s double hammer church spring reed three minute repeater mechanism. The unique feature of the spring is that it is longer than the standard Gong: The steel wire is wound twice in the case, not just once, which can produce a deeper sound and enhance the resonance effect of the mechanism.
Bvlgari’s new DIAGONO series: moon phase watches and chronographs
The world’s finest watch model with its unique exquisite enamel dial
Bvlgari presents two new Diagono series watches that reflect the retro style and design essence, boldly blending the quintessential traditional skills and superb modern technology, creating a new way of time display. The Diagono Moon Phase Watch and Calibro 303 Chronograph highlight the supreme mechanical watchmaking process with outstanding style and eye-catching identification marks.
The Diagono Moon Phase Watch and Calibro 303 chronograph watch were founded in 1988. They are highly distinguished by the engraved ‘BVLGARI BVLGARI’ double LOGO logo, which has become a model of noble and timeless watches. Although the functions of the moon phase watch are very different from those of the chronograph, the two completely different series have the same dial design.
BVLGARI ROMA: the beauty of contemporary classics
Limited numbered works reflect timeless modern charm
2013 will be an important year for BVLGARI Bulgari to create the classic beauty of contemporary watches, and at this time the BVLGARI ROMA series is launched, which can be seen as BVLGARI Bulgari’s best interpretation of classics. The launch of this series reflects the infinite creativity contained in Bulgari, an ancient brand that originated in Rome.
The signature theme on the bezel of the BVLGARI ROMA series opens up a whole new concept for watch design, and strongly proves the classic aesthetic values of BVLGARI Bulgari-the simple and refined classic refinement can also convey the ultimate elegant taste. The application of BVLGARI’s self-winding movement is the finishing touch. BVLGARI’s self-developed movement is housed in an elegantly curved 18-karat rose gold case with a black alligator leather strap, creating the BVLGARI ROMA series of watches that reflect timeless beauty. The BVLGARI ROMA series is limited to 250 pieces.
Bvlgari CATENE series
Since the 1960s, one of the best expressions of BVLGARI jewellery-the bracelet has carried another famous icon of the brand-the BVLGARI BVLGARI watch. The I-wheel dial and the elegance of classical architecture are combined by BVLGARI jewelry and the oldest motif in the most typical design-a soft chain. This unique combination of tradition and innovation is vividly presented in the BVLGARI Catene series, and it is the unquestionable new protagonist in the field of jewelry watches.
Bvlgari Catene watches are elegantly wrapped around the wrist, precious, delicate and interesting, just as charming as a lady wearing it. Whether in jewellery or watches, BVLGARI’s endless inspiration urges its extraordinary innovative ability to continue to develop. This design is favored by modern and exquisite ladies. It is firm, confident, distinctive, and sensitive to the trajectory of history.
Bvlgari BVLGARI watch
The eternal power of time
Bvlgari BVLGARI BVLGARI series watch with the double brand logo engraved on the front of the bezel cast the essence, and today, it will be launched with a unique new look. As time goes by, times change, BVLGARI BVLGARI watches are relentlessly pursuing excellence while still maintaining the strong and profound brand conviction of BVLGARI Bulgari-faithful to BVLGARI’s iconic elegance, showing its modern style of timeless beauty.
Nearly forty years after its birth, the BVLGARI BVLGARI 2013 series has been unveiled, proving that the BVLGARI BVLGARI series has always been a iconic power, expressing its absolute loyalty to pure, classic modern basic design specifications. This year, this series uses the self-winding mechanical movement Calibre BVL 191 (date marked) independently developed and produced by BVLGARI.
Bvlgari new OCTO series stainless steel watch
Perfect geometry blends power
The all-new BVLGARI OCTO collection has a new watch. This watch uses a stainless steel bracelet, which is easy to wear and versatile, suitable for any occasion. This new style enriches Bvlgari’s unique, firm and confident men’s collection, and is an iconic expression of BVLGARI’s design personality. The unique OCTO series watches are neither round nor square, but they are a perfect blend of the two to create the most recognizable octagonal design. Due to its pure aesthetics and outstanding craftsmanship, the OCTO series watch fully reflects the design concept and core values of BVLGARI.
More Bvlgari brand information: bvlgari /