From October 8th to 10th, Franck Muller Group’s 4th WPHH World Top Watches and Jewelry New Product Launch Conference (WPHH) was successfully held and successfully concluded at the famous Grimaldi Forum Convention Center in Monaco , This top event is distinguished, gorgeous and unique, and you can’t miss it.
The Grimaldi Forum, the most prestigious exhibition center of the Principality of Monaco, has transformed into a luxury exhibition of 10 brands of the Franck Muller Group: FranckMuller-FranckMuller Jewellery-PierreKunz-ECW-Rodolphe-Barthelay-Backes & Strauss-MartinBraun-Pierre Michel Golay-Smalto clocks. During the three days of the event, a total of 1,200 industry professionals and international media attended this independent watch exhibition in person, witnessing a number of watches and the watch’s self-made movements. Franck Muller also unveiled the mysterious veil of his first watch series, ‘Roberto Cavalli by FranckMuller’, which was developed in collaboration with heavyweight popular brand Roberto Cavalli, and lived up to expectations. Franck Muller’s distinguished partner Cvstos also participated in the event, showing his wonderful works.
Opening the curtain to the brand’s latest achievements is the famous ‘Tourbillon Thunderbolt’-the group’s flagship brand reinterprets in this most extreme watch mechanism. This tourbillon is the fastest ever developed. Rotates every 5 seconds instead of the traditional Swiss-made tourbillon that counts in 60 seconds. This watch has the ‘Thunder’ tourbillon technology and a spectacular appearance. Also exhibiting at the same time is another innovative series, including ‘Gold Croco’, ‘Cortez Conquistador GPG’ and a newly registered own movement and unpublished watch and jewelry series, marking the brand’s expertise and essence.
A legendary watch, a legendary night … Franck Muller Group likes to entertain guests through an elegant and grand banquet during the Monaco exhibition, and the celebration is successfully held. 2012 was no exception. With wonderful entertainment programs, guests had two unforgettable evenings. The first night was a summer event on the beach of Meridian Hotel. It was very relaxing. It was a real ‘beach party’. Performing along the sparkling blue shore water, the fireworks set off a gorgeous atmosphere. Guests enjoyed Gourmet cuisine, dancing to the music of the Gypsy Kings band, and admiring the wonderful performance of London’s paper-cut talents.
The following day, Franck Muller held a dinner at the world-famous Monte Carlo Paris Hotel. As before, many star performances were invited on the site, and 500 VIP guests were invited to attend. The guests were immersed in the sounds of talented pianist Hayk Melikyan, the amazing stunt of 360 ° ‘flying piano’ performed by Dani Lary, and the laser show from London’s Lumina, unforgettable.
This Monaco world premiere of watches and jewellery new products was a great success both in terms of business performance and media effects, and reaffirmed Franck Muller Group’s distinguished status in the world of fine watches and fine jewelry.