Glashütte Original has been the official partner of the Zurich Film Festival for two consecutive years. In the 11 days from September 26, 2013, everything in Zurich’s city centre will revolve around the theme of film. As the most concentrated city of cinemas in the world, viewers will have the opportunity to watch premieres of films from all over the world in Zurich and have a live dialogue with the filmmakers present.
The exclusive VIP lounge at the Stadthausquai 11 near the festival venue
Glashütte Original will appear at the film festival from Friday, September 27 to Saturday, October 5. There will be a VIP lounge exclusively for the brand at Stadthausquai 11 near the festival venue. In the Glashütte Original VIP Room, guests can see the latest women’s watch Pavonina series up close, and have a discussion with the Glashütte original team and Germany’s top watch connoisseurs on current watch design opportunity. The VIP room is open from 12 noon to midnight and provides guests with a quiet workplace, free Wi-Fi access and snacks and refreshments.
The partnership with the Zurich Film Festival demonstrates Glashütte Original’s commitment to supporting art and culture. Since 2011, this top German watchmaker has been an official partner of the Berlin International Film Festival and has been awarding the ‘Made in Germany’ award since 2012 to support and encourage young film directors. For Glashütte Original, the cooperation agreement between it and the Zurich Film Festival reflects Glashütte Original’s original intention of insisting on participating in the film industry: the essence of filmmaking art and watchmaking are similar. The fusion of traditional craftsmanship and advanced technology brings indispensable precision to mechanical watch movements, as well as in the art of filmmaking. A magnificent masterpiece created by different craftsmanship, complex technology and perfect timing.